Electronic Product Design
Technology Strategies

Applying technology to your work environment could make a huge difference...
but would the change be for the better?

We know in today's world that the next 'disruptive' technology is just around the corner. But when, if it all, should you adopt?

In order to properly assess the business impact, you need technical expertise coupled with pragmatic operational experience.

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Making the best choice means understanding the full range of technologies available now and the directions those technologies are moving.

With understanding, we can consider your current infrastructure and your business needs to provide you with strategies that allow you to choose how, when and how fast to migrate to new technologies.

Technology strategy tasks vary a lot, depending on the nature of the technology, the nature of your business and the complexity of your current investments.
 

Chasing Technology: A Conundrum

In practice, we have a technology history: we already own and use a range of technologies. This means we can't simply adopt a new technology; we are forced to develop a migration path from our current technology to future technologies.

This means there is a time lag between choosing a technology and being able to use it. In the meantime new technologies are being developed. You are trying to hit a moving target with a gun that hasn't been delivered yet!
 

Technology strategy provides the information you need to make the right business decision.

 

Case Study

Case Study - Government IP

In September 2004 Atamo began a very interesting project: helping a large agency of a WA State Government Department to prepare several packages of intellectual property for sale to commercial interests. Besides the usual weighty aspects of technology transfer the Department is embarking on a road less travelled; being a provider of IP to the private sector, rather than acquiring it from that sector.contract

The usual mechanisms in government are for procurement, via the State Supply Commission. The Department is seeking to commercialise projects begun in-house but with potential benefits elsewhere.

Atamo found the IP owners in the agency professional and knowledgeable, but understandably unsure on how to proceed with the commercialisation project. We worked with the management group to help resolve the potential conflicts between achieving the best potential return, while maintaining probity and minimising risk.

The work resulted in a number of follow-on projects over a span of a few years, where we delved into intellectual property issues for employees also involved in research, and helped with new rules of engagement with universities and independent research institutions (IRIs).

Services provided

Our task included review and input for the Request for Proposal to potential acquirers. A follow-on project involved seeking out prospective buyers of the IP, and providing introductions to the Department. Issues on research employees were analysed and captured in a 100-page report.

Assignment charges

Atamo provided the activities at a fixed price.

What We Deliver

Results 20 years of products to market, and counting.
Reliability The products we make must operate in the harshest conditions.
Quality We are currently on target for ISO 9001 certification this year.

Affiliations

ESA Atamo is a Commonwealth Government Endorsed Supplier. Click here to read more.

Atamo has a full network of companies to take you from design to manufacturing.

Contact Us

Phone: +61 8 9378 4252
email:info @ atamo.com.au

21 River Road
Bayswater
Western Australia 6053
AUSTRALIA

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Atamo and Wetronome are registered trademarks of Atamo Pty Ltd. All rights reserved.